2021 NBCEC Beef Cattle Sire Selection Manual

In commercial beef cattle operations, sire selection is the foundation of the genetic potential of the herd. The genetic merit of the herd in conjunction with the environment in which it exists, the management it is subjected to, and the underlying economic factors determine the success of the operation. Sire selection is a critical component of every cow/calf operation; it should not be practiced in isolation but rather in consideration of the other factors involved.